Plus Tyres

Brand Identity

Quantum Connect was commissioned to produce a new complete brand identity for Plus Tyres, a trusted and reputable garage in the West Midlands looking for an image refresh.

We designed a set of logos and branding that clearly reflects the field in which the company operates in.

The aim of the design was to present the business in a clean and timeless manner - and to stand out from the rest.

Solution

We used the capital letters L and T to form a plus sign, as a reference to the business’ namesake. A wheel and tyre combo was also incorporated into the P.

Using the orange found on the original branding, we used monotone colours to accentuate its vibrant hue in various applications. A stealth tyre pattern was also incorporated in select illustrations.

We have included a gallery of the final products and mockups below.

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